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Local Table
A Guide To Food And Farming In Middle Tennessee
Spring 2013

News

Posts Tagged ‘vegetables’

Marketing Workshops for Farmers

Wednesday, April 11th, 2012

MarketReady is considered a “Direct Marketing Workshop” for TAEP Producer Diversification Cost-Share Master Producer Eligibility for producers in agritourism, fruits and vegetables and value-added products.

Plans are underway to hold three MarketReady workshops May 3-5 across the state. The program helps give farmers the information and tools needed to build marketing relationships with restaurants and retailers like grocery stores. The program covers topics such as communication, pricing, delivery, invoicing and labeling. Program developer Dr. Tim Woods from the University of Kentucky will be teaching the program. Buyers from restaurants and grocery stores will discuss their local buying programs and preferences during panel presentations.

MarketReady workshops will be held from 8:30am to 4pm local time at the following locations.

May 3 – Chattanooga
May 4 – Nashville
May 5 – Memphis

Preregistration is required. Participants must submit their registration form and $25 registration fee by April 27. Sessions may be cancelled if a minimum number of preregistrations are not made. Participants will receive workshop materials, refreshments and lunch.

Brochure/registration form is available online at http://cpa.utk.edu/workshops/2012workshops/MarketReadyRegFlyer.pdf

1000 New Farmers Market Across Country

Wednesday, August 10th, 2011

More than 1,000 new farmers markets have been recorded across the country, according to results recently released in the U.S. Department of Agriculture’s 2011 National Farmers Market Directory.

The annual report indicates a total of 7,175 farmers markets operate throughout the United States as more farmers are marketing their products directly to consumers than ever before. Last year, the USDA reported that 6,132 markets were operating across the country.

“The remarkable growth in farmers markets is an excellent indicator of the staying power of local and regional foods,” said Agriculture Deputy Secretary Kathleen Merrigan. “These outlets provide economic benefits for producers to grow their businesses and also to communities by providing increased access to fresh fruits and vegetables and other foods. In short, they are a critical ingredient in our nation’s food system.”

Updated market listings were submitted to USDA’s Agricultural Marketing Service by farmers market managers on a voluntary, self-reported basis between April 18 and June 24, 2011, as part of USDA’s annual outreach effort. USDA invited market managers to submit desired changes in their market’s Directory profile as well as new market listings. Information in the Directory is also continually updated throughout the year in response to incoming requests.

The 2011 National Farmers Market Directory results were released in advance of National Farmers Market Week, which takes place from Aug. 7 to 13 as declared by Secretary of Agriculture Tom Vilsack.

The directory reveals that several states have experienced rapid growth in farmers markets since 2010, reflecting a growing interest outside of the Far West and Northeast states, where the popularity of farmers markets is more well-established. Alaska and Texas ranked at the top for most growth in farmers markets at 46 and 38 percent, respectively.